Infinite Block

Infinite Block is a captivating podcast from Micromobility Industries. It explores the impact of disruptive new technologies and ideas on cities.

And all their talk about cities gave us a great idea. . .

A block is the smallest unit of a city. Separately, blocks are tiny and self-contained, but when brought together with sensors, software, and other technologies, they contain limitless possibilities for creative exploration and innovation. That’s why we’ve used a block as the base of our logo. It then continues spreading and multiplying across the designs.


Client: Infinite Block by Micromobility Industries

Creative Direction and Brand Identity: Anastasiia Shcherban

Logo Design: YouTing Lin